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How the science of persuasion impacts the legal profession

legal professional persuasion

It is undeniable that lawyers and other legal professionals rely heavily on persuasion. In fact, some lawyers refer to persuasion as an art form. But the person many people consider the foremost authority on this subject thinks that persuasion is actually a science.  Robert Cialdini is a professor emeritus of psychology and marketing at Arizona State […]

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17 coffee facts for National Coffee Day 2017

Coffee cup and beans

Calling fellow coffee lovers! September 29th is National Coffee Day! And even though we don’t really need an excuse to talk about coffee, drink coffee, read about coffee, or think about coffee, we’re inviting you to do all of the above with us today, especially. Free coffee on September 29 […]

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